Global web host Hostinger enters Nigeria with AI tools and Naira payments, marking a major expansion into Africa’s fastest-growing digital economy. The company is launching a suite of AI-powered tools, local-currency payments, and simplified website-building features aimed at helping Nigerian entrepreneurs, creators, and SMEs grow online without technical barriers.
Nigeria’s digital economy contributed more than ₦7 trillion to GDP in Q1 2025, yet millions of small businesses still struggle with limited digital skills, costly infrastructure, and unreliable services. Hostinger says its entry will remove those obstacles by offering automated workflows, responsive customer support, and transparent pricing.
Hostinger targets Nigeria’s growing digital business ecosystem
Headquartered in Lithuania, Hostinger has built a global reputation for affordable hosting, powerful website-building tools, and AI-driven automation. Its entry into Nigeria is timely: the country is home to more than 39 million MSMEs, many of which are attempting to build websites or online stores for the first time.
“Nigeria is an important milestone for us,” said Eiviltas Paraščiakas, Hostinger’s Head of Communications. “Our goal is simple – give people fast, reliable, and fair tools so they can build and grow online with confidence.”
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AI tools and features Hostinger is offering Nigerian users
Nigerian users will gain access to a full suite of tools designed to simplify every step of building and managing a digital presence:
1. Hostinger Website Builder
An AI-powered site builder that lets users design fully responsive websites in minutes.
2. WordPress and VPS Hosting
High-performance hosting plans optimized for speed, uptime, and scalability.
3. Hostinger Reach (AI email marketing)
Automates email campaigns, segmentation, and performance insights.
4. Hostinger Horizons (AI web & app builder)
Allows users to build websites and basic web apps with minimal technical skills.
5. Kodee – Hostinger’s AI Agent
Kodee handles tasks such as:
- Website migration
- Content generation
- WooCommerce product setup
- Technical troubleshooting
In September 2025 alone, Kodee resolved 76% of 855,000 customer conversations, saving Hostinger more than €750,000.
Why Hostinger’s entry matters for Nigerian SMEs
Nigeria’s hosting market is competitive, but many users struggle with:
- High hosting costs
- Lack of quality support
- Limited automation
- Hidden charges
- Poor website performance
Hostinger aims to solve these issues by offering:
- Naira-based payments to avoid FX fluctuations
- Localised support for Nigerian users
- Transparent pricing
- AI-driven setup tools that reduce reliance on developers
With automated tools and faster onboarding, small business owners can create online stores, portfolio sites, and brand pages in minutes.
Competition in Nigeria’s web-hosting market is intensifying
Hostinger joins established web-hosting providers such as telaHosting, GO54QServers, HostAfrica, and Truehost Nigeria. Many competitors already offer local payment options and low-cost hosting, but Hostinger’s deeper AI integration could give it a strong advantage among startups, freelancers, and SMEs looking for automation.
Hostinger’s expansion into Nigeria signals a new chapter for small businesses seeking affordable, AI-powered tools to scale their online presence. With Naira payments, AI automation, and beginner-friendly features, the company hopes to make website creation accessible to millions of Nigerians who want to grow in the digital economy.
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